has rich sales and sales training experience spanning a period of 30 years. During this period, he worked in several organisations and his work took him to the Middle East countries, Nepal and Singapore.

Currently Clifford B. is a Faculty Member, The Institute of Insurance Sales Training, (IIST), Pune, India. He has earned a very high reputation for his command of the basics of selling and sales management. He has a wonderful ability to convert this command to useful coaching inputs in the classroom. He has a rich experience of coaching life insurance sales and sales management persons in all channels of distribution. Clifford believes that self-discipline forms the basis for success in sales, which fits in very well with the IIST coaching modules and content.

Clifford previously worked at Bajaj Allianz Life Insurance as a trainer, where he had contributed to the training in all channels of distribution. He joined Bajaj Allianz Life Insurance as a trainer and in a span of 3 years rose to be the Head of the Alternate Channels training vertical. Many performers in Bajaj Allianz Life Insurance owe their performance to his training.

In his current assignment as a faculty member of IIST, since 2008, he has won a great acceptance amongst the most experienced and most successful life insurance salespersons in India, in Life Insurance Corporation of India as well as in many private life insurance companies. He not only contributed to performance enhancements of those trained by him but was equally successful in bring about a change in the way those participants conducted their work life.

Clifford B. joined IIST in 2011